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Astoria Software Addresses Global Product Documentation Issues at The 4th Annual Gilbane Conference

Company Speaks on Panel Highlighting Global Content Management; Exhibits Astoria On-Demand

SAN MATEO, Calif. – November 19, 2007 – Continuing to drive efficiencies in dynamic publishing, Astoria Software will be speaking on and demonstrating the benefits of Software as a Service (SaaS) and the Darwin Information Typing Architecture (DITA) at The 4th Annual Gilbane Conference Boston. The event, to be held November 27-29, 2007 at the Westin Copley Place, Boston, MA, will target content managers, IT strategists, project managers, business managers, and marketing managers that need to improve or streamline information creation, management and delivery.

On Tuesday, November 27, from 3:00 to 4:30 p.m., Gary Belonzi, Eastern regional director for Astoria Software, will discuss real-world scenarios to demonstrate different approaches to integration, enabling session attendees to make informed decisions about strategies and practices that are right their organizations. The panel discussion, "Integrating Content and Translation Processes: Managing Global Customer Experience," moderated by Leonor Ciarlone, lead analyst, content globalization, and Mary Laplante, vice president, The Gilbane Group, will also include Michelle Huff, product management director, Oracle Content Management; Robinson Kelly, founder and president, Clay Tablet; Eric Silberstein, CTO, founder and chairman, Idiom; and Dmitry Grenader, director, product management, Lionbridge.

In addition to participating in the panel discussion, Astoria will exhibit Astoria On-Demand, the company's SaaS offering for structured content management. Astoria On-Demand gives Forbes Global 2000 manufacturers a scalable solution for the rapid, low-cost creation and delivery of complex product documentation by leveraging DITA.

"The 4th Annual Gilbane Conference Boston is widely recognized by industry experts as one of the top annual events for learning about the newest best practices for dynamic content management," said Dan Ortega, vice president of marketing for Astoria Software. "There have been a number of significant shifts in both content management technology and the content management industry since the last time this group met. For example, SaaS as a delivery model has become more widely accepted as a delivery mechanism; object-oriented technology is becoming more established as a CMS solution, as evidenced by EMC's acquisition of X-Hive earlier this year; and the industry is also consolidating very rapidly."

For more information on The 4th Annual Gilbane Conference Boston, please visit http://gilbaneboston.com/. To learn more about Astoria Software, please visit www.astoriasoftware.com.

Related Links

The Gilbane Group
http://gilbane.com/

DITA
http://www.oasis-open.org/committees/tc_home.php?wg_abbrev=dita

Astoria On-Demand Product Information
http://www.astoriasoftware.com/products/

News Release: "Astoria Software Leads On-Demand Revolution in Dynamic Product Documentation"
http://www.astoriasoftware.com/news_events/press_releases/052107.asp

About Astoria Software

Astoria Software drives efficiencies in dynamic product documentation with on-demand delivery of structured content management. Teradata and other Forbes Global 2000 manufacturers rely on Astoria to meet rigorous market demands – increasing product volumes, accelerating time-to-market, and concurrent global customization. Astoria On-Demand reduces documentation costs up to 90% and compresses product launch cycles from months to weeks. Astoria Software is based in San Mateo, California. For more information, visit www.astoriasoftware.com.